I personally absolutely love the 1970’s vintage era of fashion, music, shag carpets, plush fabrics and an over indulgence in chenille and velvet!
It was a time of change, design experimentation, pop art, and psychedelic colors. Just like many designers we draw personal inspiration into our clients work and I’ve noticed recently a growing trend to bring in some of my favorite elements from the 1970’s + early 80’s into graphic and web design. Everything from bright and bold colors, to the re-introduction of geometric shapes and retro typography seems to be in vogue again. Personally, I’m over the moon about this … what do you think? Is it here to stay?
A quick glance at some of the nod’s to this beautiful 1970’s era that seem to be making a comeback:
- Bright and bold colors: The 1970s saw a shift away from the muted, earthy tones of the 1960s, with designers experimenting with bright, bold colors and bold color combinations.
- Retro typography: The 1970s saw a resurgence of vintage and retro typography, with designers experimenting with bold, blocky typefaces, and stylized script fonts.
- Geometric shapes: The 1970s saw a lot of experimentation with geometric shapes in design, with designers using circles, squares, and triangles to create bold, graphic designs.
- Asymmetry: The 1970s was a time of experimentation with asymmetrical designs, with designers breaking away from traditional symmetrical layouts and using asymmetry to create visual interest.
- Textures: Textures such as wood, metal, and stone became popular in design, and designers experimented with using these textures in unexpected ways.
- Hand-drawn elements: With the rise of the feminist and civil rights movements, designers started to incorporate more hand-drawn elements, such as illustrations, into their designs.
- Photography: The 1970s saw a shift away from posed, studio photography, and towards more candid, spontaneous photography. This style of photography was incorporated in design work as well.
- 3D elements: The 1970s saw the introduction of new technologies such as 3D rendering and computer graphics, which led to the incorporation of 3D elements into design work.
Overall, the 1970s was a time of great experimentation and creativity in design, with designers pushing the boundaries and exploring new styles and techniques. An awesome era to get creative! If you’re interested in hiring a team that is equality passionate about pulling in inspiration from this fabulous time in history contact us today!
